Technology has changed rapidly over the years and is now capable of extending an experience; the possibilities are endless with ideas such as biometric badges monitoring facial expressions and heart rates to process attendee engagement. Original job titles have also been enhanced to reflect advancement and adapt to the ever-changing times. Originally, the role of the technologist was limited to the basics of registration and badging in the event spectrum. However, now companies are expanding the role allowing technologists to become more creatively involved in the process of event planning. This transition involves a more hands-on approach where it is imperative to understand all event stages from operations to content.

Learn more about how event technologists are creating impact through organizations by turning concepts into reality and the new ways they are able to guide marketing activities.