Strategize Your Social Media
Every company understands the importance of social media when advertising events and the exponential value it can create for their brand image. Given the vast popularity and integration of social...
21st Century Job Titles
Technology has changed rapidly over the years and is now capable of extending an experience; the possibilities are endless with ideas such as biometric badges monitoring facial expressions and heart...
Get Your Sponsors to Notice You!
Sponsorships are a valuable asset for any event, they drive revenue and increase value so it’s no surprise that companies are constantly trying to acquire a variety to better market their events. ...
Airline Meals You’ll Actually Want to Eat!
Most people are disappointed by in-flight meal options due to the limited number of choices they have so it’s no surprise airline food has gotten a bad rap over the years. It’s a commonly held...
Amplify your Sponsorships!
Sponsors are an integral part in making any event successful and adding to your sponsorship list greatly enhances your business. What many fail to realize is that the relationship should be mutually...
Traveling 101
Traveling is an amazing experience, but it’s not as glamorous as some people make it out to be. Any seasoned traveler can become weary and jaded at the thought of dealing with flight delays,...
Think Gaming
Consumers want to experience new things and be more involved, and what better way than through gamification? Living a gamified life doesn’t always require an actual game, in fact we are so immersed...
How is Meeting Planning Similar to Interior Design?
A meetings program requires a strategic approach in order to accomplish the program’s goals, while the tactics involved in that process will accomplish the strategy. There must be a cohesive...
The Value of Attendance and CEU Tracking
Selling directly at conferences or tradeshows has been declining; however generating sales leads at these types of events has been ranked the highest. The increase of cloud computing and...
Six Things Every Event Planner Should Know About Millennials
Millennials, the group of Americans born between 1980 and the mid-2000s, are the largest generation in the United States representing one-third of the total U.S. population in 2013. Most...