The Incentive Travel Industry Index: Recovery and Intrinsic Joy. Recovery will happen, but what will it look like? What can we expect is that recovery of incentive travel will be focused largely on the intrinsic joy of travel experiences, travel with no strings attached (company promotions, meetings, etc.) and travel with a conscience (CSR has moved up in the rankings). In 2020, the Society for Incentive Travel Excellence (SITE) partnered with Financial & Insurance Conference Professionals (FICP) and the Incentive Research Foundation (IRF) to produce the 2020 Incentive Travel Industry Index (ITII). Click here to learn more.